![]() ![]() It is a privilege to know that our efforts in providing this critical service meets the high evaluation standards that go into compiling a report such as this.” “Our growth, particularly in the US reflects the renewed interest organizations from every industry are placing on SMS and mobile messaging as a reliable, secure and speedy way to deliver important messages. Infobip processed 107 billion messages last year alone, working with businesses in traditional sectors, such as retail and banking, as well as new-age domains such as on-demand services and e-commerce. We’ve also added social networks and chat apps to our CPaaS capabilities in line with our clients’ own customers’ preferences. Juniper Research forecasts that total mobile messaging revenue in North America will increase from $52.5 billion in 2020 to $63.7 billion in 2025 representing an absolute growth of 21%.Īdrian Benić, Chief Product Officer at Infobip commented: “We are honoured to have placed top of this report validating Infobip’s commitment to value-focused innovations - a key driver to our success in cloud communications. As a result of this acquisition, Infobip is in a stronger position to capitalize on the growth of mobile messaging revenue in the region. The recent acquisition of OpenMarket was also seen as a robust move to strengthen Infobip’s presence in North America, a key market for mobile messaging. ![]() Infobip is well placed with more than 70 offices worldwide, 700+ direct carrier connections in over 190 countries and more than 3000 employees to maximize on the opportunity.” Demand for cloud communications over the past year has not only grown but also expanded use cases, and prompted new suppliers to enter the market, making this a highly competitive space. The current growth levels will provide a solid foundation for increased development of communication and software technologies, creating and enhancing new customer experiences. Research author Scarlett Woodford said “Our Competitor Leaderboard establishes Infobip as a market leader in the Mobile Messaging space. By building a rapport with developers and offering a self-service portal, Infobip has an opportunity to boost the visibility of its solutions. This could potentially prove lucrative for Infobip, as it is ultimately developers within enterprises that assess viability of, and recommend new software to company decision makers. In particular, Juniper Research notes Infobip’s plans to enter the B2D segment, as demonstrated by the acquisition of Shift Conference.
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